A well known youth brand, Fastrack launched it’s first smart wearable, fastrack Reflex. Fastrack Reflex is the activity tracker which will be available offline at Rs. 1,995. It will be available in three quirky pantone color variants : chic purple, distinctive black and dazzling blue.
Ayushman Chiranewala, Head of Marketing, Fastrack explains “With the development of sensors, smart watches and fitness trackers, we wanted to bring a wearable device for the youth that helps them get healthier by capturing their body data and motivating them to reach their fitness goals. At Fastrack, we have consistently endeavored to meet the ever-changing needs of the youth with offerings that aim to fulfill their growing aspirations- one of it being more health conscious. With Reflex, Fastrack aims to cater to the needs of multi-faceted, new-age millennial who desire the next step in the combination of quirky design and smart features.”
Fastrack Reflex keeps track of activity for the day, calories consumed and stores up to 15 days of exercise data memory. It also display incoming call notifications and texts. It is equipped with a sedentary reminder, which notifies if they have been stationary for long intervals. Fastrack Reflex is compatible with both Android and iOS.
The Fastrack Reflex has a 14 day battery life. Reflex itself acts as a USB and charges within 60 minutes. Company also promised that the software updates will be provided in future. Unfortunately it does not have heart rate sensor. It will surely compete with the Mi Band 2.